Corazón de Lyón

For those who know
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A boutique tequila, produced in Jalisco.
Made in small numbered runs, for people who were
already there when it arrived.

The bottle

Found, not designed.

The form is taken from a Swedish whisky bottle of about 1910, bought on a trip and carried home. Eight sides, a cork finish, and a heart struck into the glass.

When the tequila is gone the bottle stays. A taper wedges into the neck, and the wax builds where the glass was made to hold it.

The founder

Steven Lyon

Photographer and filmmaker. Discovered and photographed by Andy Warhol in Los Angeles in 1982, for Interview magazine.

He was in front of the camera before he was behind it — LA, Paris, New York and Milan — working through the last great era of fashion. The face of Versace, Trussardi, Gaultier and Montana. Lensed by the legendary photographers Barbieri, Gastel and Roversi.

Twenty-five years in Paris. Four decades between Paris, New York and Africa, turning his lens on the world's top models and, more and more, on wildlife. Because he loved it.

The bottle he found on his travels.

The film

A Journey That Matters

Three months on foot through the African bush, following the story of the rhino and the men who hunt them.

The reason the ten percent is not a marketing line.

1982
Warhol, in Los Angeles
25 years
Based in Paris
1,000 km
On foot, through the bush
Where the money goes
10%

of gross profit,
to wildlife conservation.

Paid annually to established anti-poaching and wildlife organisations. Named recipients, dated, with the amounts published.

Not a foundation of our own. Not a round-up at checkout. A defined cost, written into the company.

Shot on film.

Launching soon

Be told first.

Africa and Europe before anywhere else. Small runs. We will write once, when there is something to say.

No sharing, no selling. Leave whenever you like.

Trade, distribution and press enquiries — trade@corazondelyon.com